[ Mini programs infrastructure ]

The entertainment layer
for every super-app.

Embedding high-performance mini programs into the world’s biggest apps.

Integrate now → Contact us

Live inside the world’s biggest apps

wechatdouyinlineviugrabcareemsnapchattvaztecaerosnowokxbinancebaseappdogeos

Supply

Studios & creatorsGames, live shows, micro-dramas
IP partnersLicensed brands and franchises
AdvertisersPlayable, rewarded, branded formats
PlaysOut
Content engineEntertainment formats
SDKNative / WebView
PRISMAI matching
ComputeDedicated GPUs

Distribution

Distributed ingrabcareemlineviu+
Published inwechatdouyinsnapchat
AudienceOne global audience across global super apps

[ Why PlaysOut ]

Unlocking bite-sized titles in every app.

Seamless, scalable and built for the next generation of players, creators and app developers.

Reach

12M+Users reached to date
200+Titles live
6.2 minAverage session length
<3sLoad time, full stack shipped
Every format, one feed.Games, micro-dramas and live shows in a single scroll.
Native to the host app.Lives inside your app container.
Instant play.Under 3 seconds from tap to play. No downloads.
Plugged into rewards.Every play feeds the app’s coins, points and offers.
Built for global distribution.One build for all audiences.

[01] How it works

Full-stack entertainment infrastructure.

Content, SDK, AI matching and GPU compute. One stack, plugged into any app.

1

Access · dual-form SDK

Drops into any app, native or WebView.

<3s nativeWebViewPlug-and-play
2

Content · mini programs

Mini-games and dramas, ready to embed.

GamesMicro-dramas
3

Intelligence · PRISM

AI matches the right content to each app and user.

AI matchingData flywheel
4

Compute · GPU powered

Generates personalised, localised games, dramas and creative for each app and its users.

AI content engine
ComputeDedicated GPUsPRISMAI matchingContentGames & dramasPartner appsVia the SDK

[02] Catalogue

A live library, ready to ship.

Mini-games and micro-dramas, localised per market and ready to embed. Puzzle, arcade, sports, board and simulation, playable in under three seconds inside a partner app.

Browse the catalogue →
catalogue / live
Mini-gamesMicro-dramas

[03] The compute layer

Compute, everywhere.

A GPU-powered network generating localised games and dramas for every market, built for the next generation of AI entertainment.

Mexico CityIstanbulUAEMalaysia
GPU nodeLocalised contentPartner app

[04] Who it’s for

The home of bite-sized entertainment.

Platforms & networks

For super-apps

  • Embed games, live play & drama with one SDK.
  • Boost engagement, retention and session depth.
  • Unlock a high-growth format with minimal friction.
Launch app →
● Published

Studios & developers

For creators

  • Publish games, live shows & dramas effortlessly.
  • Reach massive global audiences from day one.
  • Monetize through rewards, ads & in-app purchases.
Start building →
Sponsored
Sponsored

Brands & agencies

For advertisers

  • Reach players inside real moments of play.
  • Run playable, rewarded & branded formats.
  • Tap a young, global, hard-to-reach audience.
Partner with us →

[05] Press

In the news.

All coverage →
BloombergVentureBeatHackerNoonThe DefiantBusiness TimesDecryptEsports InsiderCoruzant
BloombergGrab takes on TikTok in the fight for consumers’ attention→BloombergTencent partner PlaysOut eyes funds at a $150M valuation→GamesBeatEros Now brings Bollywood’s biggest IP to mini-games→Business InsiderPlaysOut closes $7M seed at a $70M valuation→Tencent CloudPlaysOut partners with Tencent Cloud→IBTimesHow PlaysOut & Tencent Cloud are shaping the future of super-apps→

Backed by

kbwPacific Century GroupWhampoaLongLing CapitalkeneticventuresouqtencentOKX Ventures

[ The entertainment layer ]

Dead time, meet playtime.

Integrate now → Contact us